Effective date: 16/01/2026
BRIGHT FUTURE INITIATIVE LTD trading as FRONTLINE FUTURES (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and share your information when you use our website www.frontlinefutures.co.uk and related services, including our tools, assessments, calculators, and email communications. By using our website and services, you agree to the terms of this Privacy Policy. Users must be 18 years or older.

1. Information we collect

We collect the following personal data:
• Email address (used for sending assessment results, emails, marketing, and purchase confirmation)
• Assessment responses (linked to email; considered personal data under GDPR)
• Purchase information (products purchased, order history)
• Payment information (processed securely via Stripe)
• Website usage information (Google Analytics, Meta Pixel, and other analytics tools)
• Cookies and tracking data (see section 7)

2. How we use your data

We use your personal data for the following purposes:
• To send assessment results and reports
• To send email marketing and product updates (only with your consent)
• To manage and fulfil purchases
• To improve our website and future products
• To comply with legal obligations

3. Lawful basis for processing

We process your personal data under the following legal bases:
• Consent – for sending marketing emails and delivering assessment results
• Contractual necessity – to fulfil your purchase of any service
• Legitimate interests – to improve our website and product offerings
• Legal obligation – to comply with UK law

4. Sharing your data

We do not sell or rent your personal data. We may share information with:
• Service providers who process data on our behalf, including systeme.io, Stripe, Google Analytics, and Meta
• Legal or regulatory authorities if required by law
All third-party providers follow GDPR-compliant practices.

5. Data retention

We retain your personal data for as long as you remain subscribed or until you request deletion. Purchase-related data is kept for accounting and legal purposes as required by UK law.

6. International transfers

Data processed through third-party services may be stored in the EU. We ensure appropriate safeguards for international data transfers in accordance with GDPR.

7. Cookies and tracking

We use cookies and tracking tools for:
• Website functionality
• Analytics (Google Analytics, Meta Pixel)
• Marketing and advertising
You can manage cookie preferences via our cookie banner. Essential cookies are required to use the site.

8. Your rights

Under GDPR, you have the right to:
• Access your personal data
• Request correction of inaccuracies
• Request deletion of your data
• Object to processing for marketing purposes
• Withdraw consent at any time
• Lodge a complaint with the UK Information Commissioner’s Office (ICO)
To exercise your rights, contact: info@frontlinefutures.co.uk

9. Security

We implement appropriate technical and organisational measures to protect your personal data, including encryption and secure storage.

10. Children’s privacy

Our website and services are intended for adults 18 years or older. We do not knowingly collect personal data from children.

11. Disclaimer

The information provided on our website, assessments, and services is for educational purposes only. It does not constitute personal tax or financial planning advice, and should not replace consultation with a qualified accountant or a qualified financial planner.

12. Changes to this policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page with the effective date.

13. Contact

If you have questions about this Privacy Policy or your personal data, please contact us at:
BRIGHT FUTURE INITIATIVE LTD
128 City Road, London, Greater London, EC1V 2NX
Email: info@frontlinefutures.co.uk